Focusing on factory brands, we select local masterpieces

A new LIFE Shops proposing "direct from the producer lifestyle." As the first permanent store in a commercial facility, it will discover, carefully select, edit and introduce factory brands from all over Japan that are excellent in quality, design and price, across the areas of clothing, food and housing. It will convey the story of the product's birth, the history of the production area, the characteristics of the materials, the thoughts of the craftsmen and more, all while staying close to the product.