Yang Sheng Market is a combination of "Yang Sheng," which refers to the determination to keep the mind and body in good condition, and "Market" in Taiwanese, and was created as a space where people can experience self-maintenance to restore physical and mental health and regain their true self.

There are about 450 items available, divided into four categories: skin care, hair care, body care, and inner care. The store offers items that cater to the health, beauty, and mental care of modern people, allowing each customer to pick up and choose the item that best suits them.

The store mainly carries a selection of brands from Asian countries, mainly Japan, and offers many niche items that are not available in other stores and are created with a strong passion or concept. Even if you are a cosmetics lover, you are sure to find items you have not yet seen.

The one-on-one customer service provided by staff, which is a new venture for Eslite Spectrum Nihonbashi, has also been well received, and it seems that many customers become interested and end up purchasing after hearing the brand's story and actually trying out the products.

The interior of the store is effectively decorated with the theme color green, creating a calming space. Green is a color reminiscent of the plants that make up the self-care items handled by Yoshoichishu, and is also linked to the color of the "Kumiyato" TA行lights installed on the ceiling in the four corners of Eslite Nihonbashi.

Behind the cash register is a replica of a Taiwanese majolica tile, which is imbued with wishes for health, happiness and other good fortune, and has become a symbolic decoration of Yang Sheng Market.

Additionally, books selected by the Eslite Spectrum Nihonbashi staff in charge of books are displayed throughout the store. The books are selected to deepen your understanding of the concept of "care," so be sure to pick them up along with the self-care items.

The skin care section offers a wide variety of lotions, serums, cleansing oils, and other products that use natural ingredients to gently care for the skin.

Of particular note is the skincare brand "Itoguchi," which uses the rare "Midori Mayu" silk produced in Tokamachi, Niigata Prefecture, a kimono-producing region. Midori Mayu silk is produced in the company's own sterile factory, and contains as much silk as possible while still maintaining a good feel. The brand is popular among the staff at Yojo Ichishu, as it is comfortable to use and does not put a strain on delicate skin caused by dryness.

The hair care section offers a lineup of items to help you achieve beautiful, healthy hair and scalp, including shampoos, treatments, hairbrushes, and scalp massage products.

Of particular note is the reverse aging care brand "AYURMASTER," created by a venture company spun out of the Yokohama City University Longevity Science Laboratory, which has been researching cellular aging and rejuvenation for 40 years. This will be the first time in the Kanto region that FURLA will be available at the store, from hair care items such as shampoo and conditioner to skin care and inner care items.

The body care section has a wide variety of items to soothe both body and mind, including traditional massage oils from Asian countries, creams to relieve muscle tension, and bath salts.

We also offer various tools for practicing the foot massage health method "Kan Soku Ho", which was created by Mr. Guan Youmo from Taiwan. These are popular items, as they are not usually available in retail stores. Why not start a daily health habit at home?

The inner care section has a wide lineup of items that use Korean ginseng to give you daily energy, including drink types, supplement types, and dried types that can be eaten as is, so you can incorporate them into LIFE.

If you've been feeling a bit tired lately or have been feeling fatigued, be sure to check this out!

Yojoichishu offers a selection of self-care items that utilize natural materials and traditional wisdom from Asian countries. They offer skin care, hair care, body care, and inner care items that provide total care for the inside and outside of the body. As they have many repeat customers, they plan to change items from time to time according to the season and theme. Why not visit Yojoichishu and take a fresh look at your own mind and body?