Keep moving with light.

Eco-Drive is CITIZEN proprietary technology that converts sunlight or the faint light in a room into electricity to keep the watch running.

No need for regular battery replacement.
It will continue to work for more than six months on a single full charge.

CITIZEN released the world's first analog light-powered watch in 1976. Since then, it has opened up new possibilities as a pioneer in this field.

Eco-Drive is designed to power your watch even with low levels of light, such as from a room lamp or desk lamp.

You can use your watch with peace of mind without having to worry about it stopping in your daily life.
*For safer use, we recommend charging the device by exposing it to direct sunlight for 5 to 6 hours once a month.

Please come to our store and take a look at our wide selection of Eco-Drive watches.

All our staff look forward to your visit.