The innerwear brand "VIAGE" will be opening its first store at "THE [ ] STORE" for nine days, from Thursday, August 6th to Friday, August 14th, 2026!

At the venue, we will have a wide range of products available, including the classic "VIAGE Beauty Up Night Bra," the highly breathable "VIAGE Beauty Up Night Bra Air," panties, and the latest collaboration products with cute characters. The new collaboration products launching on August 3rd will be unveiled before anywhere else!

This is a special opportunity to see and try on VIAGE items, which are usually sold primarily online. You can choose your favorite piece while checking the color, size, and fit in person.
Furthermore, the first 200 customers who make a purchase will receive a "VIAGE Limited Edition Laundry Net" and a "Cooling Gel Pack," perfect for summer care, as a gift.
*The novelty items are available while supplies last.


Please come to our store and experience the comfort of VIAGE clothing for yourself!
We look forward to your visit.




[Event Overview]
・Dates: Thursday, August 6, 2026 – Friday, August 14, 2026
*On Thursday, August 6, admission is by invitation only for influencers and media representatives.
・ Hours of operation: 11:00 AM – 9:00 PM
・Venue: “THE STORE,” 2nd Floor, MIYASHITA PARK North