We're holding a tie-in event with "Shogakukan's Learning Encyclopedias," which are celebrating their 70th anniversary this year!
The target age and duration of the Shops are as follows: Here from!

◆My NEO Picture Book Creation Experience◆
Create your own original "Picture Book NEO" at this Shops! Customize pages selected from the hugely popular picture book series!
[Capacity] First 200 people each day
[Participation conditions] Please present your receipts for purchases of 2,000 yen or more (tax included/receipts cannot be combined) from participating stores within the building on the same day at the venue.
*Registration will close once the daily limit is reached.
*One person can participate per purchase receipt.
*Participation is limited to one time per person per day.
*Excluded stores: Some pop-up stores, Capsule Lab, Primart, Plaza Capcom, SoftBank Shops Satellite, iA LINK LABO,
Toyama Travel Navi @ Oyabe (Toyama Tourist Information Center), Meets GEIBUN Toyama University Faculty of Arts and Culture

◆A Shops experience to enjoy picture books more deeply◆
① Become a fossil hunter and experience excavating! (Held on July 11th (Sat))
You can experience excavating natural, authentic fossils such as ancient shark teeth, dinosaur teeth, and ammonites!

② Let's create self-portraits using vegetables and flowers! (Held on July 12th (Sun))
Try your hand at this fun art form called "composite pictures"! Following in the footsteps of Arcimboldo, who created portraits by combining meticulously drawn vegetables and animals, try combining vegetable and flower stickers to create your own face or portrait!

[Capacity] First 100 people each day
[Participation conditions] Mitsui Shopping Park App Members (Regarding the app) Here from!
*On the day of the event, from 10:00 AM at the indoor event space on the 1st floor east exit. Organize Ticket distribution begins (last entry at 17:30).
Shops will be held every 30 minutes starting at 10:00. There is a limit to the number of participants for each session.
*Registration will close once the daily limit is reached.
*Participation is limited to one time per person per day.
*If the parent or guardian is an app member, any number of children can participate.
*Please present the points QR code screen after registering on the Members Page.

◆70th Anniversary Exhibition - Illustrated Panels & Photo Spot ◆
The world of "Shogakukan's NEO Encyclopedia" is recreated on large panels. To commemorate the 70th anniversary, valuable educational encyclopedias published in 1956 will also be on display!

◆Picture Book NEO Quiz Rally◆
An educational quiz rally where you can learn fun facts featured in the "Picture Book NEO"! Participants will receive original badges and other gifts!
[Capacity] First 400 people each day
[Rally Points]
- Near the South Entrance on the 1st floor
- Near the east side atrium on the 2nd floor
・In front of the north elevator on the 2nd floor
*Last entry at 17:30
*The backing cards will be distributed at the event venue.
*Participation is limited to one time per person per day.

◆Original merchandise for sale◆
We're selling original NEO Illustrated Book merchandise that you can only get here!
*Sales end at 18:00

*The content displayed may be changed without prior notice.