Eco-Drive is celebrating its 50th anniversary this year.

Eco-Drive is CITIZEN unique technology that converts sunlight and even faint indoor light into electricity to keep the watch running.

No need for regular battery replacement.
A single full charge will keep it running for over six months.

CITIZEN launched the world's first analog solar-powered watch in 1976. Since then, as a pioneer in this field, it has continued to open up new possibilities.

Eco-Drive technology allows your watch to run even with minimal light, such as room lighting or a desk lamp, so you can use it with peace of mind without worrying about it stopping during your daily life.

* For your peace of mind, we recommend charging the device by exposing it to direct sunlight for 5-6 hours once a month.

Please come to our store and take a look at our wide selection of Eco-Drive watches.

Our entire staff looks forward to your visit.