☆Lab-Grown Diamonds☆

CITIZEN uses lab-grown diamonds in its women's models, the Cross Sea and L.

Ethical diamonds that possess the same hardness and brilliance as natural diamonds, but are 100% produced in a laboratory, not on Earth.

As the name suggests, "lab-grown diamonds" are diamonds that are "grown" in a "lab" (research institute, factory) and possess the same hardness and brilliance as natural diamonds, while being produced with the utmost consideration for the environment, safety, and labor standards.

To give an example,
Natural diamonds are like flowers that bloom naturally.
Lab-grown diamonds are flowers grown in greenhouses.

They are both beautiful flowers, differing only in the environments in which they grew.

Furthermore, lab-grown diamonds have a very minimal impact on the environment. Because they don't require large-scale mining operations, the safety of workers is also ensured. You can enjoy beautiful diamonds just as you always have, without sacrificing the environment or people.

CITIZEN uses round brilliant cut diamonds in its watches to maximize their beauty.

Please come to our store and see the beautiful sparkle for yourself.

Our entire staff looks forward to your visit.