The thoughts behind "TOYAMA Heartsday"
History, nature, industry, and people... Toyama Prefecture's "regional resources" are not just visible,
It also contains value that can be felt in the heart. The Toyama Regional Convention is a day to rediscover its infinite charm, love it together, and connect it to the future.
Deepening attachment to the local community and deepening exchanges, revitalizing the economy and culture, each participant will feel the "spirit of Toyama" and take home a sense of growth and excitement.
Join us in this special, heart-warming experience.

■Date and time: September 7th (Sun) 10:00-17:00
■ Venue: 1F East Exit indoor event space, 2F special venue next to Primart
■Contents
① Forum (1F East Exit indoor event space)
15:20～ [Lecture by Miyamori Co., Ltd. President and CEO, Mr. Miyamori] How a company should work together with the community - Miyamori's sustainable management
We will paint a picture of a company that walks together with local communities through management strategies that emphasize collaboration with local communities and examples of utilizing locally rooted resources.

15:45～ [Product development presentation by Isurugi High School students]
Students will work on product development using local specialties and present the results.
(Collaborating companies: Miyamori Co., Ltd., Wakabayashiya Souhonke, Nishimuraya Confectionery Workshop)

16:15～ [Panel discussion between high school students and lecturers]
Through talk sessions between lecturers and high school students, we will create opportunities to rediscover and share the charms of the region.
(Facilitator: Yoshida Salada)

②Exhibitions and Shops (2F special venue next to Primart)
[Exhibition of new products utilizing local resources]
We will be exhibiting products developed using wild boar skins, an underutilized resource lying dormant in the region.
[Exhibition of various local resources from around the prefecture]
In carrying out this initiative, we will be exhibiting a number of local resources that have been researched and discovered, leading up to product development.
[Shops]
We will be holding a Shops to create products using wild boar skin.

3. Hockey Experience Booth (2F East Area North Atrium)
Oyabe REDOX will be hosting a mini-game experience event featuring hockey and ball throwing.

④ Toyama ingredients ※ Kitchen car stall (1F East Exit outdoor area)
A variety of food trucks will be gathering to serve dishes made with ingredients from Toyama Prefecture. Come and enjoy the cuisine of Toyama!


*Please note that the event may be subject to change or cancellation without notice.